AI UGC video generator

An AI UGC video is a creator-style ad where the spokesperson, voice, and delivery are all AI-generated rather than filmed with a real person. MakeAIVideo produces it by lip-syncing an AI character to an AI voiceover of your ad script, with word-by-word captions burned in.

Pick an AI spokesperson (from the library or generated from a reference image), paste your ad script, choose a voice, and set the aspect ratio to 9:16 for Meta and TikTok. The pipeline lip-syncs the presenter, adds captions, and renders a 1080p MP4 in a few minutes.

UGC stands for user-generated content: a video that looks like a customer or creator filmed it on their phone, talking straight to camera. In advertising, a UGC video is a creator-style ad built on that look. An AI UGC video keeps the format, but the presenter and the voice are AI-generated, so there is no creator to book or license.

Two ways. For a presenter on camera, open Talking Avatar, choose Pick a character (or Upload your video for a creator who has agreed to it), paste the ad script, pick a voice and set 9:16. For an ad with no one on camera, the UGC ad tool on the create screen writes a first-person script and an AI voice reads it over real stock footage.

Yes. The UGC ad tool writes a 20, 30 or 45 second first-person script from your brief, and it won't state a result, a price or a guarantee your brief doesn't give it. In Talking Avatar, Write with AI drafts a script from a topic, or you can paste your own.

Plans start at $9 a month, and every plan starts with a 7-day free trial that includes 350 credits. A presenter-led ad from Talking Avatar is about 19.5 credits a second, so a 30 second ad is about 584 credits, all in. A UGC ad from the create screen's UGC ad tool, with an AI voice over real footage, is about 246 credits for 15 seconds and about 439 for 30, depending on the script. The app shows the exact credit cost before anything is made, and credits you buy never expire and stack on top of your plan. See plans and pricing.

A few minutes for a typical spokesperson clip, and longer for a longer script. You can ship and test several creative variants in the same working session you opened the tool.

9:16 vertical (Meta Reels, TikTok feed, YouTube Shorts), 16:9 landscape (YouTube, in-feed video ads), and 1:1 square (feed posts). All exports are 1080p MP4 with captions baked in. Pick the ratio before generating so framing and captions are built for that placement.

No. Every export is a watermark-free 1080p MP4, ready to upload to Meta Ads Manager, TikTok Ads Manager, or any other paid-social platform.

Yes, videos you generate are yours to run as paid creative on Meta, TikTok, YouTube, or any other ad platform. The presenter is an AI character and the voice is AI-synthesised, so there's no actor likeness to license, but you should still flag the creative as AI-generated in each platform's disclosure form. MakeAIVideo terms of service.

No. The presenter is an AI-generated character, not a real person, and the voice is AI-synthesised. That keeps you clear of creator-licensing fees and lets you disclose the AI honestly to Meta and TikTok without pulling the creative.

Yes. Open the render in the built-in editor to swap the voice, restyle the captions, or fix a word in the transcript.

Some AI UGC tools leave it unclear whether you're getting a real creator; MakeAIVideo is explicit that the spokesperson is AI, which makes the platform's AI disclosure on Meta and TikTok straightforward. It also runs the whole job (script, voice, lip-sync, captions, render) rather than handing you a talking-head clip you still have to stitch.

Yes, one render at a time. Keep the script and re-roll with a different voice, character, or pacing to ship a creative test with several variants. Each render is a fresh slot you can drop into Meta Ads Manager or TikTok Ads Manager as a new creative.

Write six fields: the hook (the first one to two seconds), the pain the ad names, the promise the product makes, the proof, a single call to action, and the format (presenter, voiceover, or both). Then write several versions of the brief, especially of the hook, rather than asking for twenty ads from one. The brief is the creative; the render is the production step.

Match it to the funnel stage: 15 to 30 seconds for awareness, 30 to 60 seconds for consideration, and 60 to 90 seconds for a conversion ad that tells a founder story and makes the offer. The UGC ad tool on the create screen makes 20, 30 or 45 second ads; a Talking Avatar script runs as long as you write it.

Yes. The UGC ad tool on the create screen writes a first-person script in the cold open, honest caveat, soft close shape of a real recommendation, and an AI voice reads it over real stock footage. It never states a measured result, a price, a discount code or a guarantee unless your brief supplies it.

Yes, with their permission. In Talking Avatar, choose Upload your video and add a 30 to 60 second landscape clip of them talking; each new script is lip-synced onto that footage. Switch on Add B-Roll and they speak the hook while real stock footage plays under the body. The voice comes from the curated library, because MakeAIVideo doesn't clone voices. If you pay the creator, the FTC expects that connection to be disclosed clearly.

Not as a customer. The FTC's Endorsement Guides say an endorsement must reflect the honest opinion of the endorser, and its rule on fake reviews and testimonials covers testimonials that misrepresent they come from someone who does not exist. An AI presenter reading an invented testimonial is a made-up endorsement. Build proof from real customer outcomes you can evidence, or let the presenter speak as the brand.

Start with one ad concept and five to eight hooks, keeping the body and the call to action the same. Once a hook wins, test three or four ways of naming the pain, then two or three proof points and calls to action. Let the auction spread spend for a few days, keep the strongest variants and cut the weakest every week.

Click-through rate first, because it is the clearest signal of whether the creative works. Then CPM, which mostly reflects the audience and competition but usually improves when CTR does. Then ROAS, which sits downstream of both. If ROAS drops, look for a hook or CTR problem before you change the targeting. Work yours out with the CTR calculator.

Nothing is lost. Your account and finished videos stay exactly as they are, and your plan's credits reset on your next billing date. Run out? Add credits any time, from $5.